From the Editors' Desk
Prof. (Dr.) .R. Arora
Managing International Cultural Differences, Or Doing As The Romans (Or Finns Or Indians) Do?
Sari Joutsimaki, Dr. Ajeet N. Mathur
Lost to Frankenstein Detail: The Unravelling and Salvaging of Strategy from the wonderland of Pixies, Goblins, Angels and Santa Clau
Dr. Ajeet Mathur
An analysis of food expenditure in Orissa : An Econometric analysis
Manoj Kumar Dash
Decision Function and the Decisional Matrix for Mutual Fund Investments
Faisal Ahmed Faculty Member,Maneesh Kumar Ahuja
Efficiency of Banks in India : A DEA Approach
Aman Srivastava,Vranda Jain
Celebrity Endorsement and TV Advertisement Believability : A Study of Multi-Brand Endorsements
Amit Mittal , Rishi Chaudhr
Network Marketing The Concept, The Challenges and The Success Mantras
Dr. K.C.Mitta , Ritu Goyal
CRM: The Value Proposition from Business Perspective
Dr. Gitanjali Bliatnagar
In the Realm of Permission i Marketing
Dr. Vikas Nath, Nimit Gupta
Tradeoff between Foreign Direct Investment and Economic Growth
Dr. Gauri Modwel
Non-Performing Assets (NPAs) In Banks : Causes, Stress and Remedies
Waseem Ahmad
Emotional Intelligence In Workplace
Ms. Lalita Singh
360 Degree of Financial Planning Some Reflections of a Seminar organized by NDIM
Ms. Rashmi Sundriyal
Managerial issues for developing a good Website
Prabir Kumar Mitra
'Saving Through Outsourcing'- Myth Or Reality? A Case Study Of Madhya Pradesh Madhya Khsetrya Vidyut Vitran Company Ltd., Bhopal
S.K. Khatik,G.S, Khanooja
Executive Petformance Appraisal:
Israel Raju Vuram , GVS Sailaja
NIZORAL shampoo from J & J - A Threat to HLL or not - A Case Study
Sita Mislira